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QR’s COVID COMEBACK

The 90’s gave us Nirvana, the Discman, Doc Martins, the Playstation… so it’s safe to say I’m a fan of the 90’s.  It also gave us the humble QR code.  

Adoption was limited at first as smartphones needed a separate app to read them, but thanks to software updates (QR readers are now a default feature in most mobile cameras) and a pesky pandemic the little squares are making a comeback.  

Go contactless to point and pay, view a menu, scan and save a contact, connect to wifi, send an email or SMS, or download an app. 

What’s next?  QR in AR (Augmented Reality).  Step into ‘Virtual Stores’ where virtual products display a QR code that takes you to checkout or another virtual destination.

WhatsApp is also rolling out new features including QR codes. 

Want to add a QR code to your marketing? 

Check out qr-code-generator.com – you can create dynamic QR codes, so you can change the action of your code without needing to edit the QR design (saving print costs) and get reports on your code use. 

Want to develop collateral incorporating QR codes? Reach out to our design team here.

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